app marketing
How to Market Your Startup for Maximum Discoverability
Published on June 7, 2016If you figured acquiring loyal users for your app would be cheap, brace yourself for…
Read MoreWhy Would Apple Drop the Headphone Jack from New iPhone?
Published on June 6, 2016Apple has a history of making their own rules rather than following consumer expectations. In…
Read MoreThe next Unicorn Sharing Economy App Will Sell By-Products
Published on June 2, 2016By-products are a huge problem in the global economy, on both the large and small…
Read MoreDon’t Start with the Sales Funnel: Start with the Value
Published on May 31, 2016“Value-added marketing” is a big buzzword in the mobile app development community these days. The…
Read MoreThe Cult of Failure: Why Startup Culture Celebrates Mistakes
Published on May 23, 2016One failure is bad. Two is questionable. Three indicates persistence. Beyond that? Unstoppable. One of…
Read MoreExplain Like I’m Five: UX vs UI vs Graphic Designers
Published on May 19, 2016You say tom-ay-to, I say tom-ah-to. I say UX designer, you say “what’s UX exactly?”…
Read More4 Ways to Guarantee Your Startup Doesn’t Get Funded
Published on April 28, 2016Venture capital firms, angel investors, and iPhone app development companies all have one big factor…
Read MoreHow to Turn Your Beta Users into Brand Evangelists
Published on April 25, 2016It helps to have user data when developing a high-quality mobile app, and one of…
Read MoreWhy Experience Is the Least Important Trait for Tech Teams
Published on April 21, 2016Building a team is no easy feat, especially for a scrappy startup with short industry…
Read MoreWhen It Comes to Freemium, the User Isn’t Always Right
Published on April 12, 2016That first wave of media attention when you launch a startup is always a gratifying…
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