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Building Community Around Your Mobile App: Strategies for Lasting Engagement

Published on October 25, 2024

After reading this article, you’ll: Understand why building an active user community is crucial for…

Instagram Stories Beats Snapchat at Its Own Game

Published on April 14, 2017

So many apps have ripped off Snapchat’s popular Stories feature that it’s become something of…

Don’t Start with the Sales Funnel: Start with the Value

Published on May 31, 2016

“Value-added marketing” is a big buzzword in the mobile app development community these days. The…

How to Validate Your App Idea Before You Start Developing

Published on March 18, 2016

We get dozens of messages a day asking the same question: “will my app idea…